Leading strategic communications agency Sefiani has added five new clients to its blue chip portfolio: Australia’s largest ecommerce company Grays eCommerce Group; new and rapidly growing China-digital company Sinorbis; Australian Catholic University with seven campuses across Australia; The Wine Society, Australia’s original wine club; and Australia’s newest eye-care and eyewear company George & Matilda.

In addition to new client wins, Sefiani has announced the promotion of Karen Dunnicliff to Senior Account Director and Shane Allison to Account Director.

Joining Sefiani from government communication roles in New Zealand is Senior Account Manager Jessie Davis, while Account Coordinator Emily Connell joins Sefiani’s social and digital media team.

Sefiani Managing Director Robyn Sefiani said: “The team at Sefiani is thrilled to welcome a range of new and impressive clients to our portfolio in addition to our new team members. And it’s very gratifying to see our Sefiani Academy professional development program contribute to the career progression of our talented staff.

“The industry is operating in dynamic and changing times, but our focus on delighting our clients and developing our people is taking the agency from strength-to-strength”.

Today’s announcement follows the launch of the agency’s refreshed brand and new website at www.sefiani.com.au.